The Family Circle Reader

The Family Circle reader is at the center of her own family circle, which often includes her spouse, kids, extended family, friends, colleagues and even a furry friend or two. Her kids have entered the tween/teen lifestage and are starting to become more independent. Because of this shift in her kids day to day needs, she has entered a new phase of rediscovery and recommitment to herself.

  • 15 million readers across America
  • Average age of kid(s) in her household: 10
  • 83% say they have entered a lifestage where they are rediscovering and recommitting to themselves
  • 85% are the principal shoppers in their households

MRI Spring 2017, comScore December 2016, Meredith Database Consumer Research, Facebook Analytics, January 2017, Volvo Car Open attendee on-site research